Red Bull

3D Ad Campaign

Student project for a 3D Modeling class. My inspiration behind the character was from Red Bull’s 2d animated commercials and the fun Soapbox race events that are held around the world. My mission was to solve a way to incorporate an aesthetic that many people are familiar with, so I reimagined what the red bull 2d characters would look like if they were to be visualized in 3d and this was the result.

Red Bull 3D character

Initial sketch Idea

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DORAME Brand Identity

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A.I Implications